Die Anwendung von Marketing-Mix im Sportbereich

Publikációk

2014. március 27, 10:00

Welche Möglichkeiten werden für Firmen durch das Sponsoring von Sportevents im Hinblick auf die Planung und Ausführung ihrer Marketingaktionen garantiert, die in Verbindung mit einem Sportevent stehen, das für die Realisation ihres Marketingprogramms steht?

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Sponsorship for coaches

Publikációk

2014. március 27, 10:00

Sport needs even more financial support these days, therefore all the opportunities have to be taken in order that enough money is earned. During my experiments I studied the potential income sources and found that there is a field – namely the coaches – which still provides uncovered market segments. Coaches almost always have direct, moreover friendly relationships with persons who are potential sponsors. The following study based on my university studies and on a thirty year-long working experience, is dealing with the opportunities regarding the above mentioned subject and suggests solutions

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The application of marketing-mix on the sports market

Publikációk

2014. március 27, 09:05

The subject of the study is the sponsoring of sport programs and the possibilities of planning and implementing marketing actions in relation to enterprises.

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